The Zune

Microsoft is coming out with a new product that they plan to call the Zune. This will be similar to the video iPod but with an added feature of allowing anyone with a Zune to talk to one another and even file share. This product has not yet been released to stores yet, however, it has already been on the Ellen Degeneres show.

This was a great hit for the Zune, not only did it appear in the Ellen show, but she spent time talking about it and demonstrating how it worked. All they did was send Ellen a sneak copy of the Zune and she did the rest. Zunes were also giving to all memebers of the audience who would most likely show their friends the cool new gift they got from the Ellen show, creating wonderful word of mouth advertising. I watched the clip from the show and would probably buy a zune if my iPod ever broke. This is because it allows file sharing which would enhance my music and video collection.